Movies

NFDC, PVR Cinemas collaborate to bring 'Cinemas of India'

MUMBAI: The National Film Development Corporation Ltd (NFDC), in collaboration with PVR Cinemas, is all set to release and showcase 14 theatrically unreleased feature films in seven regional languages from 1 February at PVR Cinemas in Mumbai, New Delhi and Bangalore under the film festival ‘Cinemas of India.‘

This is to promote the award-winning and critically acclaimed films of Indian cinema with the objective of providing quality films to a cross-section of discerning viewers across the country, says a press release.


The films will be from all over the country and made in various Indian languages, including Hindi, English, Bengali, Tamil, Malayalam, Telugu and Kashmiri.


NFDC is also in the process of scrutinising, evaluating and selecting various other films in many other additional languages for theatrical release in India through PVR Cinemas. All the current films will run in PVR theatres simultaneously.


These films, which generally stand a very low chance of a widespread theatrical release, are often missed by cinema-lovers in India.


IFB & D manager Ramakrishnan said, "Our primary goal always has been to plan, promote and organise an integrated and efficient development of the Indian film industry and foster excellence in cinema. We would like to make this an annual affair by partnering with various exhibition chains in the near future and provide discerning cinema across various languages to the Indian audience."


Some of the films selected for the screening are:




  1. Swar Mandal, Hindi: director and screenplay by Rajan Khosa



  2. Bas Yaari Rakho, Hindi: directed by Gopi Desai



  3. Kali Salwaar, Hindi: direction and script by Fareeda



  4. Bub, Kashmiri: direction by Jyoti Sarup



  5. Mammo, Hindi: directed by Shyam Benegal



  6. An Ode to Lost Love, English: direction and screenplay by Madhu Ambat



  7. Kuchh Dil Ne Kaha, Hindi: direction and screenplay by Dr Purnima Prabhu


All these films range across different genres and have won various national and international accolades at festival circuits globally.

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