Movies

Int'l film co-productions vital for growth: Frames panel

















MUMBAI: While funding remained one of the key concerns at the Ficci Frames session on "Scope of International Co-productions" saw eminent panelists insisting that this is the best route for all-round growth of the industry globally.


The panelist discussed the compelling need to ink international co production deals citing the demand for global films. A formal treaty, however, looks difficult at the moment.


India is a new entrant among the existing players like Italy, Germany and Switzerland, who have already signed co production deals with many countries.


The first co production deal that India did was in 1985 with France, which included import and export of films produced in both countries.


Currently India is locked in international co-production deals with UK, Italy, Germany and Brazil.


Countries like Hungary, Spain, China, Australia, South Africa and New Zealand are in the process of making it to the India list.


Ministry of Information and broadcasting director Sangeeta Singh says, "At the moment we do not offer any direct financial incentives to the filmmakers, but we have a very vibrant industry which is full of opportunities and will help the filmmakers grow."


"India does not offer any subsidies to the international producer, unlike UK which offers 20 per cent subsidy. However individual states can do that," added Singh.


In such cases international producers informally tie up with local producers to make a film.


American Icing Sherley is an example, as pointed out by the US-based American Pride Films Group president and director of the film Namrata Sing: "Sometimes due to the lack of funding and of political support, we go for such deals. My film will be distributed by iDreams in India."


"But creativity and good content rules, no matter whether the deals happen or not. A good comedy or a drama or an action film will be appreciated beyond boundaries," maintained Namrata Singh.


The panelists agreed that sometimes to work out a deal, the film has local actors from the countries involved in the treaty. That helps to market the film in both the countries as well internationally.


Tandoori Love, one such film is an example of that. The film has Indian actors in it but has been co-produced by Switzerland, Germany and Austria based producers.


Switzerland based filmmaker Oliver Paulus says: "Although we have shot some scenes in India, but we never found a producer to co-produce our film from here."


"Co-production deals always turn out to be beneficial if done between countries with similar political and economic conditions," said Department of Canadian heritage director Gordon Platt.


Platt adds that such deals are improvement tools for the existing film industry in a country.


"It gives a chance to share your resources and creativity to create a bigger product which can be made known worldwide with right mix of marketing," Platt adds


Carlo Donzella, Italy‘s consultant for EU and International Affairs says: "We need to build up a regulation for incentives which can be offered to the co producers. All of us need to work out a scheme for financing flexibility."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/PURI.jpg?itok=JgCgwt9d
Om Puri Foundation unveiled in Cannes to help arts, farmers

The Om Puri Foundation has been unveiled today at the 70th Cannes Film Festival to carry forward his legacy and the high standards set by him as an actor on films, television and the theater.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/bhaubali2.jpg?itok=30z3Zmp4
Bahubali continues to rule the box office as it pushes aside others in third week

The fact that films and cricket remain its dominant entertainers on television was evident when the Zee TV premiere of Dangal on 21 May and the final of the IPL T20 on Sony Max took the toll at the box office. Last Friday saw the release of two totally different genre films - Hindi Medium and Half...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/cannes.jpg?itok=DWBPFQ4q
Cannes delegates apprised of opportunities in Indian film industry

India has invited some masters of world cinema to conduct master classes and workshops in Film Bazaar at the International Film Festival of India in Goa in November and visit different locations in India.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/hindi.jpg?itok=pjMi1Kq1
Hindi Medium....Fun in parts

Hindi Medium is meant to be a satire on the education system as it has evolved in India lately. Just about every institution likes to add the word ‘International’ to its name and claim to be affiliated to a system of education somewhere in the West.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/Shiv%20Relan_0.jpg?itok=MX4mj9oI
Multi-entertainment channel broadens horizon by adding 'Movies' & 'Buy' options

MUMBAI: The Indian Movie Channel (TIMC), a multi-entertainment channel, is now all set to broaden its horizon by adding two interesting features, brand new segments – TIMC Movies and BUY option. The brand new features on the TIMC website presents users with an engaging experience with enhanced BUY...

Movies Movies On Mutiple Platforms
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/Maharaja%20Duleep.jpg?itok=AdpvrGOf
Special screening of Maharaja Duleep Hollywood biopic at Cannes

NEW DELHI: Even though no Indian feature film has been selected for the 70th Festival de Cannes this year, an award-winning historic film biopic on the poignant life story of the last King of Punjab – Maharajah Duleep Singh – also known as The Black Prince -- will be screened at a special...

Movies International
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/shemaarooo.jpg?itok=eH_QW2Zc
Vkaao & Shemaroo to re-release cult classic 'Namak Halaal' in theatres

Vkaao, India’s first ever ‘theatre-on-demand’ service associates with Shemaroo ShowTime – a sub-brand of Shemaroo Entertainment Ltd that deals in screening of iconic block buster films on big screens.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/13/iaac1.jpg?itok=MwmUUhjY
NY Indian Filmfest: 'Mukti Bhawan' is best feature, short on Kejriwal is best docu

The Hindi film 'Mukti Bhawan' (Hotel Salvation) by Shubhashish Bhutiani on treatment of senior citizens has won the best film award at the 17th annual New York Indian Film Festival.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/12/sarkar3.jpg?itok=vK8N2wpW
Sarkar 3...Flogging a dead horse

The trend of making sequels seems to be more pronounced of late owing to the bankruptcy of ideas and imagination. Sarkar 3 carries the taking-the-audience-for-granted culture to a ridiculous level. Sarkar, the first installation was sort of a cross between The Godfather and the life and persona of...

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories