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MUMBAI: UTV and multiplex operators have
reached a settlement to show Jodhaa Akbar,
ending a dispute over revenue sharing terms.
The
Hrithik Roshan-Aishwarya Rai starrer and UTV
production, however, escapes screens in Rajasthan.
Speaking
to Indiantelevision.com after a late-evening
meeting with multiplex operators, UTV Motion
Pictures Plc director Siddharth Roy Kapur said:
"All multiplexes will start screening of
Jodhaa Akbar from Saturday." He,
however, declined to divulge the commercial
terms of UTV's settlement with the multiplexes.
Indian
multiplex chains like Inox theaters, Adlabs
Cinemas, Fame, Fun Cinemas, Cinemax and Movietime
could not agree on the revenue sharing model,
leading to a boycott of the Rs 400 million period
film in 430 cinema screens across the country.
Jodhaa Akbar released on 15 February
across 26 countries. Prior to launch, UTV said
it would release the movie in 1,325 screens,
of which 500 will be through digital cinemas
and 825 through physical prints. In the US,
the film released with close to 122 prints.
Cinema
halls in Rajasthan continue to boycott the film
amid protests by Rajput groups against "distortion
of historical facts" in the movie based
on Mughal emperor Akbar.
In
Rajasthan, Karni Sena activists had written
letters in blood against the film's release
and submitted it to theatre owners. Karni Sena
patron Lokendra Kalvi had said they would not
stop the film but the Vasundhara Raje government
would be held "responsible" if any
untoward incidents occurred.
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