MUMBAI: Ad agency Promodome Communications has made its foray into Hindi feature films. Group company Promodome Films has announced the launch of its first feature film Jugaad. The company has signed up Anand Kumar (Delhi Heights fame) as director and Manoj Bajpai and Chunkey Pandey in lead roles.

"We have been a consistent player in the advertising world. With our foray into films, we are looking at creating a new niche for the Group Company. We have three more projects in the pipeline," commented Sanddeep Kapur, CEO, Promodome Group. He further informed that the work on the second film will commence by the end of fourth quarter of this calendar year. Apart from feature films they will also be focusing on making documentaries for different TV channels across the globe.

Currently Promodome is operating out of four offices across India - New Delhi, Mumbai, Bangalore and Jaipur. In this fiscal year they will be opening two more offices in Chandigarh and Kolkata.