Kangana shares her wedding jitters in Queens teaser

MUMBAI: Content plays a key role while promoting any film. Keeping that in mind, Viacom 18 Motion Pictures has presented an innovative teaser to promote their upcoming movie Queen, starring Kangana Ranaut.

The teaser stands out from a traditional one-minute glimpse into the entire film. Queen’s teaser has Kangana addressing the viewers, asking them for tips for her honeymoon, in an endearing, coy manner. Kangana plays the role of ‘Rani’ in the film, a shy bride-to-be who shares her wedding-jitters in the teaser.

Kangana’s character has developed an instant connect with the audience, with the teaser going viral and viewers loving the personal approach adopted by Viacom18 Motion Pictures, to present the teaser. There’s a strong word-of-mouth doing the rounds as viewers have been sharing the teaser link on all social platforms including Twitter, Facebook and Whatsapp.

A strong character, a flawless actor and a powerful script well presented with simplicity has resulted into a clutter breaking Bollywood teaser. Says Viacom18 Motion Pictures head of marketing Rudrarup Datta in a release: “Our objective is to make the audience love Rani for what she is. A simple innocent girl, who will win your heart with her honesty. The teaser is the first step towards that, which not only gets your attention but also compels you to engage. We are thrilled with the response to the teaser which will now lead into the main theatrical trailer for the film.”

Going by the initial audience response, the idea certainly seems to work for the film. Queen, directed by Vikas Bahl and produced by Viacom18 Motion Pictures is scheduled for release on 28 February, 2014.

Latest Reads
No. 1 Bhojpuri Channel, ZEEL’s Big Ganga collaborates with foremost Bhojpuri superstar Ravi Kishan for a 7-movie deal

Over the last two decades, Bhojpuri movies industry has seen a revolution in the form of content, talent, and production.

Movies Regional
Zee Cinemalu Announces World Television Premiere of Superhit Romance-Idi Maa Prema Katha

Continuing to respect and support new-time actors, Zee Cinemalu’s World Television Premiere of Idi Maa Prema Katha stars the well-known faces from the small screen – Zee Telugu’s very own Anchor Ravi and Kalyana Vaibhogam-famed Meghana Lokesh.

Movies Regional
&pictures to air Sonakshi Sinha and Sidharth Malhotra’s spine-chilling thriller Ittefaq on Saturday, 21st July 2018 at 8pm

A CBI officer is assigned a double murder case which involves two witnesses who are also the prime suspects of the case.

Movies Hindi
Zee Action to air The Monkey King 2 on Saturday, 21st July at 8pm

Five hundred years after the Havoc in Heaven, the Tang Priest is appointed by Buddha to go to the West to fetch the sacred scriptures

Movies Hindi
Zee to launch Zee Classic HD channel

The Punit Goenka-led Zee Entertainment Enterprises Ltd (ZEEL), is all set to launch Zee Classic's HD version.

Movies Hindi
Shemaroo Entertainment Releases Padmaavat On Blu-ray and DVD for Cinema Lovers

Shemaroo Entertainment Limited, one of India’s leading global content power house, released the Blu-rays and DVDs of Sanjay Leela Bhansali’s magnum opus, Padmaavat- one of the most expensive Indian films ever made.

Movies Hindi
Al-Futtaim, PVR sign MoU to explore opportunities in MENA region

Multiplex operator PVR signed a memorandum of understanding (MoU) with Dubai's Al-Futtaim to explore opportunities to jointly develop cinema business in the Middle East and North Africa (MENA) region.

Movies Hindi
&Privé HD to premiere the psychological thriller ‘The Gift’ on 23rd June

&Privé HD, the premium destination for nuanced cinema, is all set to premiere the American mystery-thriller The Gift on Saturday, 23rd of June at 1:00 pm and 9:00 pm. The movie marks the directorial debut of actor Joel Edgerton who also plays a central character along with Jason Bateman and...

Movies Hindi
PVR Cinemas pilots the Delhi Edition of the Year Round Programme by MAMI

PVR Cinemas, with its storied history of becoming the leading exhibitor and an eminent platform for all things cinematic launched the Year Round Programme by Mumbai Academy of Moving Image (MAMI) in Delhi.

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories