IndiaCast signs multi-year agreement with Spuul

MUMBAI: Over 60 percent current and upcoming Hindi and regional movies from the library of Viacom18 Motion Pictures, Colors and Eenadu Television will now be available for worldwide streaming on one of the most popular online streaming service for Indian movies and TV shows- Spuul; IndiaCast media distribution Pvt Ltd, the joint venture between TV18 and Viacom18 has signed a multi-year worldwide agreement with the online service.

Starting this week, movie buffs can enjoy latest and evergreen blockbusters such as Inkaar, Oh My God and Jab We Met along with several regional hits such as Samanyudu, on their computers and mobile devices, with Spuul. Upcoming new releases in 2013 will also be available for worldwide streaming on Spuul as they are released in the market.

Spuul CEO India Prakash Ramchandani says: "Spuul is proud to offer Viacom18‘s successful and award-winning films to our fast growing user base", commenting further, he says, "We are constantly working to expand our range of great Indian movies, in different languages, so that users always find something appealing to watch."

Spuul was founded by seasoned entrepreneurs including Sudesh Iyer, founder of Sony Entertainment TV, and S. Mohan, founder of Palo Alto-based Accellion, buUuk and a number of other technology and venture companies and offers Specials that are pay-per-view movies and a Premium monthly subscription option.

Online video is seeing a dramatic growth, with 3.7 million videos consumed every month in India according to comScore Inc. With such an attractive online viewership, Spuul offers the producers the required global reach creating new avenues for not just small budget movies but also new blockbusters.

Speaking on the tie up with Spuul,IndiaCast group CEO Anuj Gandhi says: "The association between IndiaCast and Spuul acts as a value addition for both the parties. Watching movies online lets the viewer‘s exercise this option at their own convenience. Spuul has a huge base of film and TV enthusiasts who now with this association will be able to choose from IndiaCast‘s plethora of commercial and regional movies, enriching the viewer experience."

Other IndiaCast movies on Spuul include Blood Money, Bitoo Boss, Golmaal Returns & Aiyya, regional titles dubbed in Hindi such as Vishwa - The He Man, Ek Sirfarosh - The Brave Heart and select Telegu films such as Simhadri and Me Sreyobhilashi - now available to stream immediately on all pcs, iOS and Android mobile devices.

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