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MUMBAI:
After the resounding success of its six DVD pack of
‘Tagore Stories on film, NFDC has now joined hands
with Shemaroo Entertainment and released the home video
of classic Jaane Bhi Do Yaaron by Kundan Shah, Ketan
Mehta’s rustic Mirch Masala, the multi-ensemble
Party by Govind Nihalani, Sudhir Mishra’s Dharavi
and the satirical take on the modern-day Devdas in Suraj
Ka Satvan Ghoda by Shyam Benegal under the title of
‘Cinemas of India’.
These titles have been digitally restored for the first
time and are re-released in the market with an enhanced
viewing experience for the audience. The first five
home video releases will be followed by notable titles
like Tapan Sinha’s Ek Doctor ki Maut, Arun Kaul’s
Dikhsha besides two regional titles by KM Madhusudanan
and A K Bir among others.
Said Shemaroo Entertainment director Hiren Gada, “We
are glad to work in association with NFDC and distribute
few of the most acclaimed titles in Hindi Cinema. These
critically and commercially acclaimed films are a must-watch
for every generation.”
Over
the years, NFDC has worked with critically acclaimed
filmmakers like Satyajit Ray, Mira Nair, Aparna Sen,
Shyam Benegal, Richard Attenborough, Govind Nihalani
and Mrinal Sen to name a few. In addition to having
produced and financed more than 300 films in 18 Indian
languages, it has also co-produced 15 award-winning
international films including Gandhi, Salaam Bombay,
Massey Sahib, Making of Mahatma and Train to Pakistan.
Averred NFDC managing director Nina Lath Gupta, “We
are happy to launch home videos of these classic movies
under the brand ‘Cinemas of India’. The
release of the home videos is a subset of the brand,
which, besides these releases, focuses on international
promotion of Indian films, and filmmakers in major
world platforms like Cannes for instance and will
also include theatrical releases and promotion of
regional films domestically and internationally.”
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