Reliance Entertainment gets protection order against piracy for Bodyguard

MUMBAI: Reliance Entertainment has procured a ‘John Doe Order‘ order from the Delhi High Court to prevent the illegal broadcast or
streaming of its upcoming film Bodyguard, starring Salman Khan and Kareena Kapoor.

The company said that it has procured the order from the Court that would restrain websites, cable operators and Internet service
providers (ISPs) and others from infringing or violating its copyright by illegally showing the film.

"The order is a measure to prevent piracy of Bodyguard. With this, we expect piracy levels for the film to come down by 60 per cent," said Reliance Entertainment vice-president of music and anti-piracy Sanjay Tandon.

This John Doe Order gives protection to the intellectual property owner, Reliance Entertainment, from copyright violation by prospective anonymous offenders. Tamdon said that the company has already sent out about 2,000 intimation notices to cable operators, websites within and outside India and ISPs.

Earlier, the company had procured a similar court order for Singham. "We were able to bring down piracy by 40 per cent. The company had served the John Doe Order to about 30 people for Singham," Tandon remarked.

"For Bodyguard, the company has readied a team that will conduct raids to identify those infringing on the copyright. At Reliance
Entertainment, we have created a separate department to fight piracy," he added.

Presented by Reliance Entertainment, Bodyguard, a Reel Life Production, releases across 2500 screens on 31August.

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