MUMBAI: Dev Anand‘s 1961 black and white film Hum Dono will release in a digitally coloured version worldwide and in India simultaneously on 4 February.
The Amarjeet directed film that saw the veteran in a double role opposite Nanda and Sadhana half a decade ago was originally scheduled to release worldwide on 28 February worldwide and later hit the Indian screens in the first week of February.
Barry Sandrew, founder of Legend films, has coloured the black and white version of Hum Dono with the most advanced technology in US.
The process has used 65,000 colours while Mughal-e-Azam and Naya Daur had used a scheme of 16 and 32 colours respectively.
"It‘s nostalgic to even think about Hum Dono. I still remember the kind of response we had got when it was released way back in 1961. I am happy that people would be able to relive the experience in a better way and hope the younger generation who has not seen the film would also love it the way film was loved 50 years back. This film is also special because it was the last black and white film of Navketan films. I am waiting for people‘s reaction to Hum Dono Rangeen and my next directorial film Charge Sheet that will release shortly after Hum Dono Rangeen," says Dev Anand.
Dev Anand has also roped in outdoor media agency Global Advertisers for promoting the last black and white offering from Navketan Films.
Global has put up 16 hoardings at traffic spots in Juhu, Andheri, Marine Drive, Peddar Road, Borivali, Sion, Malad from 25 January for a fortnight.