Govt. not taking film industry problems seriously: Chopra

MUMBAI: The film industry and its problems were unfortunately not being taken seriously by the Central Government, particularly at this present juncture when it is passing through a crisis, FICCI Entertainment Committee Chairman Yash Chopra said here.

Addressing the inaugural session of FICCI Frames 2011, Chopra said however that the emergence of new talent of writers, directors, actors or technicians augured well for the industry. “Our future is in safe hands. They have passion, confidence, style and technique.”

FICCI President Harsh Mariwala said films give the young generation a voice. He offered the example of ‘No one Killed Jessica’. The level of technology being used in films has improved vastly, as films like ‘Robot’ had shown. 

The FICCI KPMG report notes that box office collections were poor due to lack of quality content. Movies with original storylines and content which kept in mind an audience that was constantly evolving gained wider acknowledgment even if they were small or medium budget films. This year proved that there was a market for films without stars.

The report further added: ‘You could also bank on new talent for success. The home video market saw a big decline in revenues. Revenues for a film from cable and satellite area grew by 33 per cent. On a more positive note 2010 was a year when film companies explored previously untapped markets. A good example was the strategy Fox Star adopted for My Name Is Khan. It is expected to open in markets like Korea. The key challenges for the film industry include escalating rental costs, coming to a healthy revenue sharing arrangement, and competition from cricket. This has created an eight-week black window for multiplexes.’

Single screens will also face a tough time, says KPMG. On a more positive note, the growth drivers include urbanization and a growing middle class. A better viewing experience will also help, the report says.

Mariwala added that FICCI was engaging in a dialogue with the government for things like a Goods and Services Tax (GST) on the entertainment industry without having a separate tax at a local level. They are also pushing for a favourable tax on DTH which is high at 30 to 40 per cent. As far as the print medium is concerned, he said that unlike other countries, the print medium here grew last year by 10 per cent. “Regulation has helped foreign investment in print.”

Chopra noted FICCI FRAMES had grown over the past 12 years from an idea to a movement. “It is a platform where like-minded people share views, problems."

Latest Reads

ConnecTechAsia Successful in Bridging the Digital Divide for Governments, Cities and Enterprises with Showcase of Latest Tech and Trends

ConnecTechAsia, the inaugural mega technology event comprising BroadcastAsia, CommunicAsia and the new NXTAsia wrapped up last week after an exciting three days of exhibitions and a summit covering the latest innovations in cloud, blockchain, AI, VR/AR, IoT, robotics, 5G, IP broadcasting, OTT and...

Specials Event Coverage Occasions
Lessons Learned With Bitcoin

Blockchain technology is one of the newest buzzwords in business. It is hardly surprising considering that the tech is having such an impact over so many different industries.

Specials Promonet feature
The company is collaborating with Lakme Fashion Week and designer Anita Dongre

World Environment Day - 2018 is going to be special as India is hosting global celebrations of the event today. To commemorate the occasion, Reliance Industries Ltd (RIL) has launched a special T-shirt, branded ‘The Earth Tee’ and designed by renowned fashion designer Anita Dongre, under its...

Specials Event Coverage Occasions
Promaxbda India 2018 announces Puja Vohra and Glenn Urquhart as their masterclass speakers

PromaxBDA India has announced its first 2 Masterclass speakers for the 15th edition of its annual conference and awards property in India, which will take place on 23rd May 2018. Speaking at the Masterclass are truTV’s Puja Vohra and creative mastermind Glenn Urquhart.

Specials Event Coverage Occasions
ABBY Awards 2018 shortlists announced

The coveted ABBY Awards that recognizes and rewards excellence across Advertising, Marketing and Media has now announced that the shortlists for the 2018 edition have started being posted, by category.

Specials Event Coverage Occasions
Ficci Frames and market concludes on grand note

The FICCI Frames and the newly launched content market as part of FICCI Frames 2018 concluded on a grand note.

Specials Event Coverage Ficci Frames
Screen Density: Lessons from the world & Exploring new business models

n Day 2 of FICCI FRAMES happening in Mumbai, there was a session on Screen Density in India attended by some eminent panelists consisting of Mr. William Feng, VP, Greater China, MPA, Kurt Rieder, Head-Theatrical Asia, 20th Century Fox, Kapil Agarwal, Joint MD, UFO, Kamal Gianchandani, Chief of...

Specials Event Coverage Ficci Frames
Broadcasters see positive future for TV in India

MUMBAI: The threat of OTT and integrated platform ecosystems like Android TV is at the peak. Its increasing penetration across all age groups may be a threat to the broadcasters in the coming time. But, it isn’t the case yet in India with 64 per cent TV home penetration and much room for growth....

Specials Event Coverage Ficci Frames
M&E stakeholders need to collaborate for growth: Sudhanshu Vats

MUMBAI: If the Indian media and entertainment (M&E) sector, poised to be Rs 2 trillion industry by 2020, is to be a force multiplier and up the present growth trajectory, then all the stakeholders, including the government, need to collaborate sinking differences, according to Viacom18 Group...

Specials Event Coverage Ficci Frames

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories