PlayStation game to promote Agent Vinod

MUMBAI: In his zeal to promote his upcoming film Agent Vinod, producer Saif Ali Khan has tied up with Trine Animation and Gaming Studio, one of the few Indian companies that create Xbox and PlayStation games, to create a PlayStation game and a comic book.

The pre-release promotions for the actor-producer’s home production will kick off in April 2011. And around the same time, a PlayStaion game along the lines of an action shooter game and the comic book will be released.

For all ages, the game and the comic book will also include characters that are not part of the film with the idea to come up with a different medium of expression that will appeal to kids and adults. Khan will do the voiceover himself along with the other actors.

His new partner, 24-year old Sangam Gupta of Trine Animation and Gaming Studio, has eight-nine games to his credit, including Gothic 3, Wii Yoga, and Sony’s soon to-release Street Cricket.

Agent Vinod is Gupta’s stepping-stone to Bollywood which he believes is an untapped market.

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