Dig into storehouse of Indian stories for films: Dibakar Banerjee

NEW DELHI: Perhaps the largest contribution that the media including cinema can make to promote Brand India is to make positive and realistic films that also touch upon the developments taking place in various fields.

This was one of the main points of consensus that emerged in a panel discussion ‘Brand India : Determining the Future’ organized by NewsX (which is being renamed from next month as IMN News) in collaboration with the CEO Club of India before an invited audience. 

It was also generally agreed that irrespective of whether India wins many medals or not, the forthcoming Commonwealth Games will help improve the image of the country and prepare it to host other international sporting events, apart from creating greater sportsmanship.

Those who took part included Union Corporate Affairs Minister Salman Khurshid, National Films award winner Dibakar Banerjee, KPMG India Head of Advisory Richard Rekhy, Collage Sports Management Latika Khaneja and renowned surgeon Dr Naresh Trehan. The discussion was moderated by NewsX head Jehangir S Pocha.

Banerjee said there was greater need to make films on contemporary India that reflects reality. Bollywood has to work harder to make the kind of impact overseas that a Hollywood film does in India.

In answer to another question, he said it was common to artists in all countries that they were often not allowed to say what they wanted, but that should not deter them from attempting to do so.

He also stressed that India was such a rich storehouse of original stories that filmmakers did not need to take ideas from overseas for their films. Such films would win greater laurels overseas, he said.

But filmmakers appeared to be obsessed with either dreams, or the dreary period that society may be passing through at a particular time.

He said filmmakers were aware that they could not do very much to promote Brand India, but they could at least help in creating a oneness among Indians all over the world.

The hour-long discussion also discussed several other subjects relating to politics, economy and other matters.

Latest Reads
PVR Cinemas pilots the Delhi Edition of the Year Round Programme by MAMI

PVR Cinemas, with its storied history of becoming the leading exhibitor and an eminent platform for all things cinematic launched the Year Round Programme by Mumbai Academy of Moving Image (MAMI) in Delhi.

Movies Hindi
Banijay Asia ropes in Rishi Negi as chief operating officer

Banijay Asia, founded by Deepak Dhar, has appointed Rishi Negi as chief operating officer (COO). The group recently announced its entry into the region with a commitment of producing scripted and non-scripted content across genres including digital and films for India and South East Asia. Negi...

Movies Independent
Shemaroo gears up for digital era; adds devotional app Ibaadat

MUMBAI: Right at the opportune time, one of India’s oldest media companies, Shemaroo Entertainment, has launched a new devotional app called Ibaadat. The Islamic devotional app will contain live feeds, devotional tunes, an e-commerce platform, donation service, etc. Over time, customer feedback...

Movies Hindi
BookMyShow sells over 3.5 million tickets for Avengers: Infinity War; contributes close to 45% to its opening weekend collection in India

Avengers: Infinity War set new records on BookMyShow as it became the first Hollywood film to sell an unprecedented 12 tickets a second when the bookings were at its peak on the weekend. BookMyShow has so far sold over 3.5 million tickets for this mega blockbuster and has contributed close to 45...

Movies Hollywood
Higher numbers push up financials; 'Padmaavat' top grosser for PVR

BENGALURU: Higher box office, food and beverages (F&B) and sponsorship revenues, higher occupancy, higher average ticket prices (ATP) have helped push up Indian exhibitor PVR Ltd’s (PVR) overall numbers for the quarter and year ended 31 March 2018 (Q4-2018, quarter under review, FY-2018, year...

Movies Hindi
World IP Day celebration in Delhi and Mumbai

MUMBAI: A range of stakeholders from the local screen community united to stage a number of events in celebration of World Intellectual Property (IP) Day. This year’s theme campaigns celebrate the brilliance, ingenuity and courage of women who are driving change in the world and shaping our common...

Movies Hollywood
Zee Cinema's marketing mania for the world tv premiere of 'Fukrey Returns' on 1st April at 8 PM

The Fukra boys Hunny, Choocha, Zafar and Lali get on with their lives after successfully getting Bholi Punjaban arrested. But they are in for a shock when she returns early from prison and tries to seek revenge. The second installment of the Fukrey franchise, Fukrey Returns which earned over 100...

Movies Hindi
Eros International's Bajrangi Bhaijaan grosses over Rs.169.17 crores (USD 25.95 million) in first 10 days of release

Eros International Media Ltd, a leading global film company in the Indian film entertainment industry, announced Producer Salman Khan Film’s Bajrangi Bhaijaan has collected over Rs. 160 crores within ten days of its release in China. More than two years since it opened in India, Bajrangi Bhaijaan...

Movies Hindi
'Federation of Western India Cine Employees' conducts a successful conclave with 22 crafts union’s association

Mumbai: The Federation of Western India Cine Employees (FWICE), the nodal body for all cine employees hosted a formal get-together and benevolence meeting with the leaders of the 22 crafts union’s associations affiliated to it on 7th March 2018 at Pathare Prabhu Hall, Andheri (West), Mumbai.FWICE...

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories